PSA is about to launch an exciting new product called “MASBUWO” which stands for “Making Small Businesses Work”. This product consists of a number of highly flexible modules which can be self-trained, trainer trained and/or coached /mentored. The modules covering the four pillars of business have been developed on the basis of extensive experience in getting a small business entity to operate effectively. Each module consists of a set of learner notes, further readings and core tools/applications. Each training session will last approximately 4 hours and will be followed by a 2 – 4 hour coaching/mentoring session in the workplace. An emphasis will be on the application of the tools. All small businesses participating in the training will undergo an initial assessment conducted by PSA to establish what the specific challenges and problem areas are which are being faced. Wherever possible the training and coaching sessions will attempt to address the identified problem areas.

The PSA team is very excited about launching MASBUWO in February 2009 as it provides an opportunity for the organisation to contribute positively to the development of small businesses within the country. This also ties in the National Strategy for the Development and Promotion of Small business in South Africa. The strategy states:

“Small, medium and micro-enterprises (SMME’s) represent an important vehicle to address the challenges of job creation, economic growth and equity in pour country.

The stimulation of SMME’s must be seen as part of an integrated strategy to take this economy onto a higher road – one in which our economy is diversified, productivity is enhanced, investment is stimulated and entrepreneurship flourishes.”